Emprende UP

Services
  • Branding
  • Environmental Design
  • Creative Direction: Daniela Nicholson
  • Design Direction: Jose Bernal
  • Graphic Design: Cristian Madalengoitia
Industry
  • Education

The Pacific Universtiy called us to organize and re-launch the brand and sub-bran of Venture UP, their Venture Center. The challenge was clear: define a brand architecture to organize and make all of their enterprises more visible.

We proposed a visual identity easy to spot, that stands out easily in physical and virtual environments. We designed a logo that embodies the take off and we chose a pretty versatile color palette to get their multiple communication needs to be differentiated.

Services
  • Branding
  • Environmental Design
Industry
  • Education
  • Creative Direction: Daniela Nicholson
  • Design Direction: Jose Bernal
  • Graphic Design: Cristian Madalengoitia