![](https://sed.pe/wp-content/uploads/2021/10/sed21_web_proyectos_perupima-02.png)
Services
- Branding
- Packaging
- Creative Direction: Daniela Nicholson
- Design Direction: Jose Bernal
- Graphic Design: Cristian Madalengoitia
Industry
- Textile
Peru must be recognized worldwide for its ancestral wisdom in textile fabrication. That’s what we were thinking when Peru Pima, a business with more than 30 years in the textile field, called us to re-design their visual identity.
We recovered the essence of ancestral culture and worked for it to be perceived as a contemporary brand. Appealing for the demanding global customer, that values the origin of products.
![](https://sed.pe/wp-content/uploads/2021/10/mobile_Mesa-de-trabajo-2-2.jpg)
![](https://sed.pe/wp-content/uploads/2021/10/sed21_web_proyectos_perupima-03.png)
![](https://sed.pe/wp-content/uploads/2021/10/mobile_Mesa-de-trabajo-3-2.jpg)
![](https://sed.pe/wp-content/uploads/2021/10/Perupima-02-scaled.jpg)
![](https://sed.pe/wp-content/uploads/2021/10/mobile_Mesa-de-trabajo-4-2.jpg)
![](https://sed.pe/wp-content/uploads/2021/10/sed21_web_proyectos_perupima-05.png)
![](https://sed.pe/wp-content/uploads/2021/10/mobile_Mesa-de-trabajo-8-2.jpg)
![](https://sed.pe/wp-content/uploads/2021/10/sed21_web_proyectos_perupima-06.png)
![](https://sed.pe/wp-content/uploads/2021/10/mobile_Mesa-de-trabajo-5-2.jpg)
![](https://sed.pe/wp-content/uploads/2021/10/Perupima-03-scaled.jpg)
![](https://sed.pe/wp-content/uploads/2021/10/mobile_Mesa-de-trabajo-6-2.jpg)
![](https://sed.pe/wp-content/uploads/2021/10/sed21_web_proyectos_perupima-08.png)
Services
- Branding
- Packaging
Industry
- Textile
- Creative Direction: Daniela Nicholson
- Design Direction: Jose Bernal
- Graphic Design: Cristian Madalengoitia