Q’uma

Services
  • Packaging
  • Creative Direction: Daniela Nicholson
  • Design Direction: Jose Bernal
  • Illustration: Maria Boada
Industry
  • Food and beverage

Exotic and elegant, we liked the combination. What if packages worked as parts of a big canvas and together they made the landscape of Peruvian jungle? Cacao comes from the jungle, the cacao our client uses to make their chocolate. And Peru is one of the most biodiverse territories on earth. So we decided to add a lot of color and illustrate flora and wildlife.

The result was very compelling on the visual level and managed to make the product stand out greatly in the selling point.

Services
  • Packaging
Industry
  • Food and beverage
  • Creative Direction: Daniela Nicholson
  • Design Direction: Jose Bernal
  • Illustration: Maria Boada