Grupo Lar
Real estate branding with a visual identity that reinforces its legacy
Grupo Lar
Real estate branding with a visual identity that reinforces its legacy
San Carlos wanted to celebrate Peru
Two illustrated labels that condense pride and celebrate Peruvian identity
Esmeralda
Efficient, Ingenious and Innovative
Kusi Foods
Ancestral flavors to win over palates around the world
A wild brand for wing lovers
Della Fruta
Premium ice cream with lots of fruit
Plass
Spaces that make you want to live and enjoy
Grau810
A coworking space for Barranco lovers
Intira
A gin is born in the Sacred Valley of Cusco.
A workspace to take off.
Happy Coco
The simplest, most natural packaging you can imagine.
Candelaria: Moche Loche
A beer inspired by the culture and flavors of northern Peru.
Candelaria: La Patriota
A beer dresses up as a flag to pay tribute to Peru.
Peruanica
Maca: an export product.
Introducing beef jerky to the Peruvian market.
Armando Paredes: Notebooks
A real estate company shares its learnings with its clients and friends.
Q’uma
Chocolates that want to shine all over the world.
Maro
A building to contemplate the sea.
Q’uma Orígenes
The origin of cacao gives chocolate its flavor.
Making popular culture pop.
Armando Paredes: Brochure
A corporate brochure with personality.
MON AMANDE
Elegant and fun macarons.
INKANI
Chocolate packaging painted with culture.
EL BOQUERÓN
This pisco tells a story.
There's a special kind of excitement that comes with seeing a presentation from the SED team. You always know you'll get a comprehensive perspective, backed by a high level of depth and professionalism. At the same time, there's a healthy dose of fresh, creative ideas that boldly challenge the status quo, making the process consistently engaging and enriching.
Álvaro del Carpio
Partner and Commercial Director
We always strive to create our brand with great care and ensure that this comes through at every touchpoint. We couldn't have found a better team for this than Daniela's, as they were deeply involved in every detail, from the development of each design element to the creation of the brand name itself.
Ernesto de Olazábal
Co Founder & General Manager
We chose Sed to redesign our visual identity after briefing five agencies across four countries. We went with Sed because of the quality of their previous work and the warmth and personal connection we felt with Daniela and her team from day one.
The result was spectacular. We gained a stronger brand with an iconic, flexible visual identity designed to work across different media and stand the test of time. Beyond that, we built a wonderful relationship with them, based on mutual admiration, trust, and friendship.
Ana María Martinez F.
Partner & COO
We worked with SED to redesign our logo and packaging. The result was incredible and exceeded our expectations. The entire team showed great passion, patience, and dedication at every stage of the process. They understood every detail of what our brand and company stand for and ultimately brought it to life through a unique design with a story behind it.
Francesca Valdivia
Founder
In Sed, we found a strategic partner that puts its heart into everything it does. We have complete confidence that they will deliver high-quality, thoughtful, and impactful work, without taking shortcuts. They're a team that truly understands your needs and only brings forward ideas that everyone can be proud of.
Diana Riofrio
Brand and Communications Manager
(+51) 919 297 524
Av. San Martin 674,
Barranco - Lima, Perú
If we're going to work together, we probably won't always agree. And that's a good sign. The best brands are born from the best conversations.
(+51) 919 297 524
Av. San Martin 674,
Barranco - Lima, Perú
If we're going to work together, we probably won't always agree. And that's a good sign. The best brands are born from the best conversations.